Freedoms launch

Freedom launching at Aspley Homemaker City. Targeting locally is the key to new store launches combined with leveraging databases and social media to spread the word.  For the launch campaign, Aspley Homemaker City and Cubes worked with Freedom to deliver a strong new store opening message across multiple consumer touchpoints – billboards, local press, catalogue letterbox drops, eDM’s and social mediaScreen Shot 2016-01-12 at 10.05.25 AM – the store opened successfully late November.